HomeMy WebLinkAboutBottling Group, LLC-3/3/2014CITY OF WATERLOO
Council Communication
City Council Meeting: 3/03/14
Prepared: 2/24/14
Dept. Head Signature: PH
# of Attachments: 1
SUBJECT: Resolution -to approve and authorize Mayor Clark to sign a 5 -YEAR BEVERAGES
AGREEMENT with PEPSI BEVERAGES COMPANY
Submitted by: Paul Huting, Leisure Services Director
Recommended City Council Action: Pass said Resolution
Summary Statement The current 5 -year agreement with Pepsi has expired. The proposed new
agreement establishes pricing and volume -based rebates for the next 5 years. This contract would
apply to beverage sales at concession stands and vending machines in all Leisure Services facilities
including Young Arena, Cedar Valley SportsPlex, athletic complexes and outdoor swimming
pools.
Proposals were requested of representatives from Coca Cola, Dr.Pepper/Snapple, and Pepsi.
Written proposals were due on October 17 and only one was received.
Expenditure Required: NA
Source of Funds: N/A
Policy Issue: N/A
Alternative: N/A
Background Information: A copy of the Agreement is available for your review in the City Clerk's
office. This agreement has been reviewed, edited, and approved by the City Attorney's office.
4111PdP' PEPSI BEVERAGES COMPANY
BEVERAGE SALES AGREEMENT
This sets forth the agreement ("Agreement") between Bottling Group, LLC, a Delaware limited
liability company, and its affiliates and/or respective subsidiaries collectively comprising Pepsi
Beverages Company with an office located at 400 6th Avenue SE, Cedar Rapids, IA 52401
("Pepsi") and City of Waterloo, with offices at 715 Mulberry Street, Waterloo, Iowa 50703 (the
"Customer") relating to the purchase by the Customer from Pepsi of the Products. The support
described below is in lieu of any other discounts, allowances or rebates to which the Customer
might otherwise be entitled from time to time.
Definitions
As used in this Agreement, the following capitalized terms shall have the respective meanings
assigned thereto below.
"Beverage" or "Beverages" means all carbonated and non -carbonated, non-alcoholic drinks,
however dispensed, including but not limited to, (i) colas and other flavored carbonated drinks;
(ii) fruit juice, fruit juice containing and fruit flavored drinks; (iii) chilled coffee drinks; (iv)
chilled tea products; (v) hypertonic, isotonic and hypotonic drinks (sports drinks and fluid
replacements); (vi) energy drinks, (vii) packaged carbonated or still water (including spring,
mineral or purified), (viii) liquid concentrate teas, (ix) frozen carbonated and non -carbonated
beverages, and (x) any future categories of nonalcoholic beverage products that may be
distributed by Pepsi. For purposes of clarification, fresh brewed hot coffee, hot chocolate and
milk products are excluded from the definition of "Beverages".
"Beverage Products" shall mean Beverages that are distributed in pre-packaged form (e.g.,
bottles and cans). A current list of Pepsi's Packaged Products is listed in attached Exhibit B
which may be amended by Pepsi from time to time.
"Cases" shall mean the number of cases of Beverage Products purchased by the Customer from
Pepsi, initially delivered in quantities of 24, 15, and 12 bottle/can units, and thereafter in such
other size, quantity and type of containers as determined by Pepsi, from time to time.
"Facilities" shall mean the following existing Customer locations as listed in attached Exhibit A:
Byrnes Park Pool, Byrnes Tennis Center, Cedar Valley SportsPlex, Gates Park Pool, River Front
Sports Complex, and Young Arena, and shall include any restaurant, outlet or other facility that
may be opened or acquired by the Customer at or within the Facilities. In the event that new
Facilities are added during the Term of this Agreement, the parties shall create an updated
Exhibit A and attach it hereto. The Facilities shall include the parking garages or other
Customer-owned/controlled/operated surrounding areas located at or within those facilities.
"Products" shall mean collective the Beverage Products and Snack Products (defined below).
"Snack Products" shall mean any and all snack food products sold and distributed under the
trademarks of Frito-Lay, Inc. and/or its subsidiaries and affiliates.
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"Year" shall mean each 12 -month period during the Term commencing on the first day of the
Term or an anniversary thereof.
1. Term
The term of this Agreement shall commence on September 1, 2013 and expire on August 31,
2018 (the "Term"). When fully executed, this Agreement will constitute a binding obligation of
both parties until expiration or termination.
2. Scope
(A) Exclusive Rights
During the Term of this Agreement Pepsi shall have the exclusive right to provide all Products
for sale and distribution within the Customer's Facilities, including at all locations located within
the Facilities where Beverages are sold and catering operations, if any, for Customer or its
Facilities, if any. Accordingly, the Products shall be the only Beverage Products and Snack
Products of their respective types sold, dispensed or served anywhere at the Facilities, and
Customer will cause the purchasing representative for each of the Facilities to purchase all its
respective requirements for such Products directly and exclusively from Pepsi. Notwithstanding
the foregoing, if the event Customer determines to offer a snack product(s) that is not currently
available as a Snack Product, then Customer can purchase such snack product for sale at the
Facilities until such time as a similar Snack Product of the same type or category is available
from Pepsi to Customer.
(B) Advertising Rights
Pepsi may advertise and promote its Products in and with respect to the Customer and its
Facilities upon mutually agreed to terms and conditions.
3. Performance
This Agreement, including all of Pepsi's support to the Customer as described below, is
contingent upon the Customer complying with all of the following performance criteria:
(A) Exclusive Vending Machine Placement. During the Term of this Agreement, Customer
agrees to permit only those vending machines placed and operated by Pepsi to operate at the
Facilities ("Vending Machines"), except that vending machines offering snack foods other than
Snack Products shall be permitted as set forth in Section 2(A) above. The Products shall be
offered for resale only through Vending Machines. Except as set forth in Section 2(A) above,
Customer represents and warrants, and undertakes to ensure, that the snack foods andbeverage
Products sold through the Vending Machines shall be the exclusive snack foods and non-
alcoholic beverage products advertised, promoted, identified, offered for sale or otherwise made
available at the Facilities during the Term. Specific location of Vending Machines will be
determined initially by mutual agreement of the parties, but in the exercise of its reasonable
discretion relating to its space allocation needs Customer may notify Pepsi that particular
Vending Machines must be relocated to another mutually agreeable space at the Facility.
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(B) Brand ID. The Customer shall have appropriate brand identification, as identified by
Pepsi, for each Product served on all menus (including catering) and menu boards at each of the
Facilities throughout the Term.
(C) Changes in Facilities. The Customer agrees that it shall promptly notify Pepsi, in
writing, of each new Facility which is opened or acquired during the Term, as well as of any
Facility which is closed, sold or otherwise disposed of during the Term, so that the parties may
promptly update Exhibit A. The parties acknowledge that Customer operates many locations in
the City of Waterloo that are not identified as Facilities and thus are not subject to the terms of
this Agreement.
4. Consideration
In consideration of the exclusive rights granted to Pepsi by Customer over the Term of this
Agreement, and provided Customer is not in breach of this Agreement, Pepsi shall provide
Customer with the following:
(A) Advanced Rebates. Each Year throughout the Term, Pepsi will advance to Customer
Advanced Rebates in the amount of Twelve Thousand Dollars ($12,000) ("Advance
Rebates") based on the per Case rate of Five Dollars Fifty -Four Cents ($5.54). At the end of
each Year, Pepsi will reconcile Advanced Rebates advanced to Customer as follows: Pepsi
will multiply the number of 24 -count cases of 20 oz. bottles purchased by Customer (each a
"24 -Count Case") during the Year by the rate of Five Dollars Fifty -Four Cents ($5.54) per
24 -count Case and will compare that result with the amount advanced. The resulting amount,
if positive, will be paid by Pepsi to Customer within thirty (30) days of Year end, or if
negative, will be offset against amounts that may concurrently or thereafter become due to
Customer under this Agreement, or, if in the final Year of the Term, will be paid by
Customer to Pepsi within 30 days following Pepsi's invoice. The parties agree that Pepsi
shall not advance or pay any Advanced Rebates for sales to Facilities that are in breach of the
Performance Requirements listed in Section 3 above.
(B) Free Equipment Loan and Service. As further outlined in Section 5 below, Pepsi shall
provide at no cost to Customer or the Facilities necessary dispensing/selling Equipment for
Beverages and Snack Products at the Facilities. Such Equipment shall be in sufficient
quantities (in light of sales volume) as determined by Pepsi to satisfy the reasonable needs of
each Facility.
(C) Snack Products. Customer shall purchase Snack Products from Pepsi to be dispensed
from the Vending Machines. Customer shall be entitled to retain all proceeds from the sale
of such Snack Products.
5. Equipment
During the Term, Pepsi will loan each Facility, at no charge, appropriate equipment for selling,
vending and/or dispensing the Products ("Equipment"). Customer agrees that the Equipment
shall be exclusively used to display and merchandise the Products, and the Customer shall not
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use the Equipment to display, stock, advertise, sell or maintain any other products (including on
the exterior of the Equipment). Pepsi will also provide, at no charge to the Customer, service to
the Equipment. Title to such Equipment will remain vested in Pepsi or its affiliate and all such
Equipment will be returned to Pepsi upon expiration or earlier termination of this Agreement.
Pepsi will provide, at no charge to the Customer, preventative maintenance and service to the
Equipment. Pepsi will also provide Customer with a telephone number to request emergency
repairs and receive technical assistance related to the Equipment after business hours. Pepsi will
promptly respond to each applicable Customer request, and will use reasonable efforts to remedy
the related Equipment problem as soon as possible. Pepsi will enter upon all Facilities and
Customer locations within the scope of this Agreement in their then -current condition and, if
applicable, will maintain the area occupied by the Equipment in safe, serviceable, and good
condition. Pepsi will not permit or allow said premises to be damaged or depreciated in value by
any negligent act or omission, or by any willful misconduct, of Pepsi, its agents or employees.
6. Pricing
Pepsi will provide Customer/Facilities a complete supply of Products during the Term of this
Agreement and shall deliver such Products in a timely manner (based on mutually agreed upon
delivery schedules) and in good and sanitary condition. The Products shall be purchased by the
Customer from Pepsi at prices established by Pepsi; provided, however, that any annual pricing
increase will not exceed four percent 4% of the then current pricing. The current pricing
schedule for Products is set forth on attached Exhibit B. Pepsi shall provide thirty (30) days'
notice of any price increases during the Term.
7. General Terms
(A) Termination. Either party may terminate this Agreement if the other commits a
material breach of this Agreement; provided, however, that the terminating party has given the
other party written notice of the breach and the other party has failed to remedy or cure the
breach within thirty (30) days of such notice.
(B) Remedies. If Pepsi terminates this Agreement as a result of default by Customer or its
Facilities, or if Customer terminates this Agreement other than due to Pepsi's failure to cure a
breach hereof, then Customer and its Facilities will surrender to Pepsi all Equipment provided by
Pepsi and shall forfeit all funding not earned as of the date of termination. Further, either party
may terminate this Agreement immediately in the event that a petition, either voluntary or
involuntary, is filed to declare the other party bankrupt or insolvent or if such party makes an
assignment for the benefit of its creditors. In addition, without prejudice to any other right or
remedy available to Pepsi, Pepsi shall have the right to immediately seek reimbursement from
Customer and the Facilities for the following:
(i) An amount reflecting reimbursement for all funding previously advanced by Pepsi
but not earned by the Customer pursuant to the terms of this Agreement; and
(ii) An amount reflecting reimbursement for the cost of refurbishing of Equipment
provided during the Term and the cost of removal of all Equipment that has been
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installed in the Facilities, if applicable, except in the case of termination due to
bankruptcy or insolvency.
(C) Expiration. Upon expiration of this Agreement, if Customer has not entered into a
further agreement with Pepsi for the purchase of the Products, Customer shall surrender to Pepsi
all Equipment installed in the Facilities, whether leased, loaned or otherwise made available by
Pepsi.
(D) Right of Offset. Pepsi reserves the right to withhold payments due hereunder as an
offset against amounts not paid by Customer or its Facilities for Products ordered from and
delivered by Pepsi pursuant to this Agreement.
(E) Indemnification. Pepsi will indemnify and hold the Customer harmless from any and
all suits, actions, claims, demands, losses, costs, damages, liabilities, fines, expenses and
penalties (including reasonable attorneys' fees) arising out of: (i) its breach of any term or
condition of this Agreement; (ii) product liability suits resulting from the use or consumption of
the Products; and/or (iii) the negligence or willful misconduct of Pepsi, its employees,
contractors, and agents. To the extent permitted by applicable law, the Customer will indemnify
and hold Pepsi, its subsidiaries, affiliates or assigns harmless from and against any and all suits,
actions, claims, demands, losses, costs, damages, liabilities, fines, expenses and penalties
(including reasonable attorneys' fees) arising out of: (i) its breach of any term or condition of this
Agreement; and/or (ii) the negligence or wilful misconduct of the Customer.
(E-1) Insurance. During the term of this Agreement, Pepsi shall, at its own expense, maintain in
force and effect commercial general liability insurance in amounts not less than Five Million
Dollars ($5,000,000.00) per occurrence for bodily injury and Five Million Dollars
($5,000,000.00) general aggregate. Such insurance shall cover liability arising from bodily
injury, property damage, premises operations, independent contractors, personal injury, products,
and completed operations and liability assumed under an insured contract, including but not
limited to the activities of Pepsi, its employees and agents. Certificates, showing Customer as an
additional insured, and providing for thirty (30) days' advance notice to Customer before
cancellation, shall be delivered to Customer concurrently with execution of this Agreement. A
renewal certificate shall be provided to Customer prior to expiration of any policy. Any liability
shall be first assumed by Pepsi's insurance up to the limits of coverage as set forth herein.
Customer may at its own expense procure and maintain additional insurance. Including
Customer as an additional insured shall not constitute a waiver of Customer's governmental
immunity under Iowa Code Chapter 670.
(F) Assignment. (i) In the event that a third party acquires Customer or all or a group of the
Facilities, or if Customer is acquired or merges with a third party, Customer will, in connection
with such transaction, cause the acquiring party/merged entity, in writing, to ratify this
Agreement and assume all of the obligations of Customer hereunder. In the event that Customer
does not deliver written evidence of such ratification and assumption of this Agreement by the
acquiring party/merged entity within thirty (30) days following the closing of the transaction, the
Customer will be in breach of this Agreement and Pepsi may, at its option, terminate this
Agreement effective immediately and Customer will pay to Pepsi all sums specified in Section
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7(B) herein. The Agreement shall not be otherwise assignable without the express written
consent of Pepsi.
(ii) Any assignment of this Agreement by Pepsi, in whole or in part, without Customer's
prior written consent shall, at the option of Customer, immediately terminate this Agreement,
and Pepsi shall immediately surrender possession of any premises where is Equipment is located
and, within a reasonable period of time, remove its Equipment and abide by all other provisions
of this Agreement that may apply at that time. This Agreement does not give Pepsi any interest
in the Facilities or appurtenant premises that is capable of being subleased, assigned, mortgaged
or otherwise dispose of to another party.
(G) Governing Law. This Agreement shall be governed by the laws of the State of New
York without regard to conflict of laws principles.
(H) Price Discrepancy. Any price discrepancy claim must be submitted to Pepsi within 365
days of the date of the invoice in question. If the Customer makes a price discrepancy claim
within 90 days of the invoice date, the Customer must submit a written request specifying the
particular Product, amount in dispute and reason for the dispute. This request should be
addressed to:
Accounts Receivable
Pepsi-Cola Customer Service Center
P.O. Box 10
Winston-Salem, North Carolina 27102.
If the Customer makes a price discrepancy claim from 91 to 365 days after the date of invoice, in
addition to the written request as specified above, the Customer must submit to Pepsi a copy of
the invoice in question, copies of any check remittances pursuant to the invoice in question and
any additional supporting documentation.
(I) Tax. The Customer acknowledges and agrees that neither Pepsi nor its affiliates shall be
responsible for any taxes payable, fees or other tax liability incurred by the Customer in
connection with the consideration or any other fees payable by Pepsi under this Agreement.
Pepsi shall not be assessed common area maintenance fees, taxes or other charges based on its
occupation of the space allocated to its Equipment at the Facilities.
(J) Force Majeure. Pepsi will not be responsible for any delay or lack of delivery resulting
directly or indirectly from any foreign or domestic embargo, product detention, seizure, act of
God, insurrection, war and/or continuance of war, the passage or enactment of any law
ordinance, regulation, ruling, or order interfering directly or indirectly with or rendering more
burdensome the purchase, production, delivery or payment hereunder, including the lack of the
usual means of transportation due to fire, flood, explosion, riot, strike or other acts of nature or
man that are beyond the reasonable control of Pepsi or that of the suppliers to Pepsi unless such
contingency is specifically excluded in another part of this Agreement. Subject to the provisions
below, this Agreement will be suspended as to both Product and delivery during any of the above
force majeure contingencies. Any and all suspended deliveries will resume after such
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contingencies cease to exist, if possible, and this Agreement will resume in accordance with its
terms, unless otherwise provided for herein.
(K) Release, Discharge or Waiver. No release, discharge or waiver of any provision hereof
shall be enforceable against or binding upon either party hereto unless in writing and executed by
both parties hereto. Neither the failure to insist upon strict performance of any of the
agreements, terms, covenants or conditions hereof, nor the acceptance of monies due hereunder
with knowledge of a breach of this Agreement, shall be deemed a waiver of any rights or
remedies that either party hereto may have or a waiver of any subsequent breach or default in
any of such agreements, terms, covenants or conditions.
(L) Relationship of the Parties. The parties are independent contractors with respect to
each other. Nothing contained in this Agreement will be deemed or construed as creating a joint
venture partnership between the parties.
(M) Effect of Headings. The headings and subheadings of the sections of this Agreement
are inserted for convenience of reference only and shall not control or affect the meaning or
construction of any of the agreements, terms, covenants and conditions of this Agreement in any
manner.
(N) Construction. This Agreement has been fully reviewed and negotiated by the parties
hereto and their respective legal counsel. Accordingly, in interpreting this Agreement, no weight
shall be placed upon which party hereto or its counsel drafted the provision being interpreted.
Wherever this Agreement provides for one party hereto to provide authorization, agreement,
approval or consent to another party hereto, or provides for mutual agreement of the parties
hereto, such authorization, approval, agreement or consent shall, except as may otherwise be
specified herein, be given in such party's reasonable judgment and reasonable discretion, and
shall be in writing unless otherwise mutually agreed by the parties. If any term or provision of
this Agreement shall be found to be void or contrary to law, such term or provision shall, but
only to the extent necessary to bring this Agreement within the requirements of law, be deemed
to be severable from the other terms and provisions hereof, and the remainder of this Agreement
shall be given effect as if the parties had not included the severed term herein.
(0) Counterparts. This Agreement may be executed in two or more counterparts, each of
which shall be deemed an original but all of which together shall constitute one and the same
instrument.
(P) Further Assurances. Each party hereto shall execute any and all further documents or
instruments and take all necessary action that either party hereto may deem reasonably necessary
to carry out the proper purposes of this Agreement.
(Q) Notices. Unless otherwise specified herein, all notices, requests, demands, consents, and
other communications hereunder shall be transmitted in writing and shall be deemed to have
been duly given when hand delivered, upon delivery when sent by express mail, courier,
overnight mail or other recognized overnight or next day delivery service, or three (3) days
following the date mailed when sent by registered or certified United States mail, postage
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prepaid, return receipt requested, or by facsimile, with a confirmation copy sent by recognized
overnight courier, next day delivery, addressed as follows:
If to Pepsi:
Pepsi Beverages Company
400 6th Avenue SE
Cedar Rapids, IA 52401
Attn: Director, FoodService
With a copy to (which shall not constitute notice):
Pepsi Beverages Company
One Pepsi Way
Somers, NY 10589
Attn: Legal Department
If to Customer:
City of Waterloo
125 Commercial Street
Waterloo, Iowa 50701
Attn: Chris Dolan
(R) Right of First Negotiation/Refusal. As of the commencement of this Agreement until
ninety (90) days prior to the expiration of the Term, the Customer hereby agrees to grant Pepsi
exclusive negotiation rights with respect to extending the current Agreement or entering into a
new agreement for Beverage pouring rights at the Facilities upon expiration of the current Term.
Thereafter, if the parties have not entered into a new agreement, the Customer shall be free to
enter into discussions/negotiations with third parties.
(S) Limitations/Offset Rights. Pepsi reserves the right to limit quantities, withhold or
deduct funding as an offset to amounts not paid by Customer under this Agreement or terminate
this Agreement if the Customer (i) sells Products directly or indirectly for resale outside of the
Pepsi's exclusive territory where the Facility operates, (ii) purchases Products outside Pepsi's
exclusive territory where the Facility operates and resells such Products within Pepsi's exclusive
territory or (iii) does not comply with Pepsi's payment terms or makes an unauthorized
deduction from amounts due.
(T) Entire Agreement. This Agreement contains the entire agreement between the parties
hereto regarding the subject matter hereof and supersedes all other agreements between the
parties. This Agreement may be amended or modified only by a writing signed by each of the
parties.
(U) Customer Representations. Customer represents and warrants to Pepsi that the
execution, delivery and performance of this Agreement by Customer will not violate any
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agreements with, or rights of, third parties. The Customer and undersigned represent that the
undersigned is duly authorized and empowered to bind the Customer to the terms and conditions
of this Agreement for the duration of the Term.
IN WITNESS WHEREOF, the undersigned have caused this Agreement to be duly executed as
of the date set forth below.
Bottling Group, LLC
City of W rloo
By: -C By: ��4- l
Print Name: 131 4-4-41''p' Print Name: f ' hk.; • ( kt.
Title:i7;a1vteavrize /RR.
Title: VVI LF;
Date: ' Date: � :� .�� 79, Z& % (1-1-
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Exhibit A
Customer Facilities
Byrnes Park Pool Concessions — 801 Campbell Ave., Waterloo, Iowa 50701
Byrnes Park Tennis — 1110 Campbell Ave., Waterloo, Iowa 50701
Leisure Services Cedar River Park — 539 Burton Ave., Waterloo, Iowa 50703
Gates Park Pool — 820 E. Donald St., Waterloo, Iowa 50703
Young Arena —125 Commercial St., Waterloo, Iowa 50701
Cedar Valley SportsPlex — 300 Jefferson St., Waterloo, Iowa 50701
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PEPSI BEVERAGES COMPANY
Exhibit B
Products and Prices
Customer acknowledges and agrees (and shall require that any third parties or Food
Service Providers purchasing Products through this Agreement agree) that Pepsi shall be
entitled to pass-through any governmentally imposed incremental fees, deposits, taxes or
other charges (whether local, state, federal or judicially imposed) and that the pass-through
of any such governmentally imposed fees, deposits, taxes or charges on the Products shall
not be deemed as a price increase subject to any pricing cap or notification restrictions that
may be specified in this Agreement.
Bottle & Can Products
Cost Per Case
Cost Per Unit
Carbonated Soft Drinks — 20oz 24pk Bottles *
$23.58
$0.98
Lipton — 20oz 24pk
$23.58
$0.98
Gatorade & G2 — 20oz 24pk
$26.23
$1.09
Aquafina Water — 20oz 24pk
$16.34
$0.68
SoBe Life Water — 20oz 12pk
$11.79
$0.98
eposit of $0.05 per unit will be invoiced at time of purchase per the State of Iowa Bottle and Can Act.
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