HomeMy WebLinkAboutCouncil Packet - 5/26/2020Council Work Session
May 26, 2020
Time indicated below
Harold E. Getty Council Chambers
Roll Call.
Approval of Agenda, as proposed or amended.
4:20 p.m. Discussion of an electronic records, electronic signatures, and
contract execution ordinance amendment.
Submitted By: Kelley Felchle, City Clerk
Approx. Update from Grow Cedar Valley.
4:40 p.m.
Submitted By: Noel Anderson, Community Planning and Development
Director
ADJOURNMENT
Kelley Felchle
City Clerk
CITY OF WATERLOO
Council Communication
Discussion of an electronic records, electronic signatures, and contract execution ordinance.
City Council Meeting: 5/26/2020
Prepared: 5/20/2020
REVIEWERS:
Department Reviewer Action Date
Clerk Office Felchle, Kelley Approved 5/20/2020 - 11:53 AM
ATTACHMENTS:
Description Type
❑ Ordinance as proposed Backup Material
SUBJECT:
Submitted by:
Recommended Action:
Summary Statement:
Expenditure Required:
Source of Funds:
Policy Issue:
Alternative:
Background Information:
Discussion of an electronic records, electronic signatures, and contract
execution ordinance amendment.
Submitted By: Kelley Felchle, City Clerk
Prepared by Kelley Felchle, City Clerk, City of Waterloo, 715 Mulberry Street, Waterloo, IA
50703, (319) 291-4323.
ORDINANCE NO. XXXX
AN ORDINANCE AMENDING THE CODE OF ORDINANCES
OF THE CITY OF WATERLOO, IOWA, BY repealing TITLE 1,
ADMINISTRATION, CHAPTER 8, MUNICIPAL FINANCES,
SECTION 1, DEEDS AND CONTRACTS, SUBSECTION B,
EXECUTION OF CONTRACTS, in its entirety AND ENACTING
IN LIEU THEREOF A NEW TITLE 1, ADMINISTRATION,
CHAPTER 8, MUNICIPAL FINANCES, SECTION 1, DEEDS
AND CONTRACTS, SUBSECTION B, EXECUTION OF
CONTRACTS, AND ENACTING A NEW TITLE 1,
ADMINISTRATION, CHAPTER 8 MUNICIPAL FINANCES,
SECTION 6, ELECTRONIC RECORDS AND SIGNATURES.
BE IT ORDAINED BY THE CITY COUNCIL OF THE CITY OF WATERLOO, IOWA
AS FOLLOWS:
That Section 1-8-1-B Execution of Contracts, of Subsection B, Execution of Contracts,
Section 1, Deeds and Contracts, Chapter 8, Municipal Finances, of Title 1, Administration is
hereby repealed with the subsection set forth below enacted in lieu thereof, as follows:
B. Execution of Contracts:
1. All contracts or agreements entered into by the city, except such as may be entered into
by ordinance, shall be in writing, delivered to the city clerk, executed by the mayor in his
official capacity and under the direction of council, and approved by the city council.
City council approval of a contract or agreement shall be endorsed on the contract or
agreement by the city clerk, and attested by the city clerk's signature. Contracts or
agreements may be executed with an electronic signature, in accordance with Section 1-
8-6 of this code and Iowa Code Chapter 554D.
2. The city shall not be bound by, or be liable upon, any contract or agreement except such
as shall be entered into and executed in accordance with the provisions of subsection B-1
of this section.
That Section 1-8-6, Electronic Records and Signatures, of Section 1, Deeds and
Contracts, of Chapter 8, Municipal Finances, of Title 1, Administration is hereby repealed with
the sub section set forth below enacted in lieu thereof, as follows:
1-8-6: ELECTRONIC RECORDS AND SIGNATURES:
A. The following definitions apply to this section:
1. "Electronic record" shall have the same meaning as Section 554D.103.7 of Iowa Code.
2. "Electronic signature" shall have the same meaning as Section 554D.103.8 of Iowa Code.
3. "Transaction" shall have the same meaning as Section 554D.103.16 of Iowa Code.
B. In any transaction with the city for which the parties have agreed to conduct the transaction
by electronic means, the following provisions apply:
Ordinance No. XXXX
Page 2
1. When a record is required to be in writing, an electronic record satisfies that requirement,
if it is in accordance with Iowa Code Chapter 554D.
2. When a signature is required, the parties may agree that an electronic signature satisfies
that requirement, if it is in accordance with Iowa Code Chapter 554D.
C. This section enables the city to use electronic records and electronic signatures to the fullest
extent allowed by law, and does not limit the city's ability to use electronic records and
electronic signatures in any way.
INTRODUCED:
PASSED 1st CONSIDERATION:
PASSED 2nd CONSIDERATION:
PASSED 3rd CONSIDERATION:
PASSED AND ADOPTED this th day of 20.
Quentin Hart, Mayor
ATTEST:
Kelley Felchle
City Clerk
CITY OF WATERLOO
Council Communication
Update from Grow Cedar Valley.
City Council Meeting: 5/26/2020
Prepared: 5/20/2020
REVIEWERS:
Department Reviewer Action Date
Planning & Zoning Felchle, Kelley Approved 5/20/2020 - 12:01 PM
ATTACHMENTS:
Description Type
❑ Presentation Backup Material
SUBJECT:
Submitted by:
Recommended Action:
Summary Statement:
Expenditure Required:
Source of Funds:
Policy Issue:
Alternative:
Background Information:
Update from Grow Cedar Valley.
Submitted By: Noel Anderson, Community Planning and Development
Director
GROW
CedarValley
Business. Community.
Waterloo City Council Work Session — May 26, 2020
Cary Darrah
CEO
Lisa Skubal
Vice President, Economic Development
Will Frost
Director of Talent Development
Wes James
President TechWorks Campus
Bryan Earnest
Grow Cedar Valley, Board Chair
Agenda
1. Opening Remarks
2. External Marketing & Business Growth
3. Talent Initiatives
4. TechWorks Campus
5. Closing Remarks
B. Earnest
L. Skubal
W. Frost
W. James
C. Darrah
360 Westfield Ave, Suite 200, Waterloo, IA 50701 ♦ Ph: (319) 232-1156 ♦ Fax: (319) 233-4580
www.growcedarvalley.com
GROW
CedarValley
Business. Community.(pre-
City Council Summary
For the Period: December 2019 — May 2020
Mission: Elevate the economic vitality of our
businesses and communities
Grow Cedar Valley
360 Westfield Ave, Suite 200
Waterloo, IA 50701
319/232.1156
Cary Darrah, CEO
cary@growcedarvalley.com
www.growcedarvalley.com
May 20, 2020
ECONOMIC DEVELOPMENT
RESULTS
A fundamental part of economic development work is to attract new businesses and support existing business to
diversify the economy and reduce the region's vulnerability. Grow Cedar Valley works very closely with the City's
economic development staff and many other public and private partners with these collaborative efforts.
► Completed Projects
PMC Integrity
Company is a women -owned business that leased 2,000/sf in December 2019.
Located at 531 Commercial Street. Both Grow Cedar Valley and City Economic
Development staff had met with the company ahead of them selecting a location
including options for space and possible access of Iowa Jobs Training Program
and program discussion with Hawkeye Community College staff. Company expects
to be fully operational by August 2020. Expected employment is between 17-50.
Grow Cedar Valley advised Waterloo Main Street of this new tenant in downtown
Waterloo for their follow-up too.
► Opportunities/Projects
PMCINTEGRITYLC
EVERYTHING IS EASIER WITH INTEGRITY
A fundamental part of economic development work is to attract new businesses and support existing business to
diversify the economy and reduce the region's vulnerability. Grow Cedar Valley works very closely with the City's
economic development staff and many other public and private partners with these collaborative efforts.
New Projects
Capital Investment
Total Active
Projects
Job Potential
E. Prospect Proposals/
Info sent to leads
(does not represent multiple communications)
External Projects
Existing Projects
New
;includes those not active)
$893.7M
1,445
5
1
Total Active
$989.2M
1,735
9
7
Note: Jobs and Capital Investment won't correlate; some projects don't provide both or either figure. Information available depends on
the project's stage; some projects are more advanced than others.
► Marketing
U.S. Lead Generation Campaign
2 Foreign Direct
Investment Leads
8 Meetings
Chicago Site Selection
Consultants
3 New domestic leads
Material for the Call Trip to Site Selectors included industrial and office space in Waterloo along with material
on Waterloo's Certified Industrial Park. Consultants are being reached out to regularly throughout the year on
market conditions changes or tax laws that affect doing business in Iowa and the communities.
Existing Business Services to Waterloo Companies
Responses to
Assistance Request
Requests include workforce,
incentives, land, city services,
project assistance and
referral assistance.
Business Visits
These visits include
discussion on expansion/
retention and/or barriers
such as workforce.
Cedar Valley COVID-19 Existing Business
Impact Assessment
In late April, Grow Cedar Valley led a 6-county existing business impact survey to quantify the impact of
COVID-19. This information allows all organizations to respond to business needs including building &
sharing essential resources and advocating on behalf of existing businesses.
45 existing businesses in Waterloo participated in the attached assessment in all 6 counties. Below is a
summary of the Waterloo businesses who responded.
ECONOMIC DEVELOPMENT RESULTS CONTD.
► Airport Advocacy
Grow Cedar Valley Air Service Working Group's goal is to assist the City of Waterloo and the Waterloo Airport
Board to maximize the economic benefit of the Waterloo Regional Airport for the Cedar Valley. The working
group's primary goal is to facilitate improvements in commercial air service at the Airport. Group members
include private and public partners from across the Cedar Valley who have a strong interest in further growing
and developing the Waterloo Regional Airport.
The Air Service working group supported the Director's retention of an air service consultant including a visit
with American Airlines to strengthen the relationship. The workgroup created a funding stream for raising
money through CFNEIA to sustain the airline consultant's contract.
In collaboration with the Airport Director and his Board, the Grow Cedar Valley Air Service Working group is
working on helping the airport with marketing initiatives.
TALENT, RECRUITMENT, &
COMMUNITY BRANDING -RURAL
GENTRIFICATION
Live the Valley
The talent game is not the same as it used to be, but there still is plenty of opportunity.
Live the Valley is a talent attraction and retention initiative that celebrates and promotes the opportunities to live,
work and thrive in the Cedar Valley of Iowa. Content continues to be created and promoted about life in the Cedar
Valley and has been shared with over 1.8 million people.
In the context of COVID-19, we felt that it was inappro-
priate to continue with our traditional advertising and
promotion. This has led to a decrease in overall reach to
779,300 in this period from a little over 1,000,000 in the
previous period (July — Dec 2019). Live the Valley instead
focused on bringing positive news and opportunities to the
Cedar Valley community.
For example, Live the Valley partnered with Cedar Valley
Strong and hosted two virtual concerts for the Cedar Val-
ley featuring Maddie Poppe and STAMPEDE. Over 1,100
people joined the events live and the videos have been
viewed thousands of times since. The concerts made over
$8,500 in discounted gift cards available for purchase
through Cedar Valley Strong which supports local small
businesses.
Learn more at livethevalley.com/virtual-concerts.
Rural Gentrification
w
Baby boomer
1940-59
Context • Postwar
• Dictatorship and
repression in Brazil
Behavior
• Idealism
• Revolutionary
• Collectivist
Gen X
1960-79
• Political transition
• Capitalism and
meritocracy
dominate
• Materialistic
• Competitive
• Individualistic
Consumption • Ideology • Status
• Vinyl and movies • Brands and cars
• Luxury articles
Gen Y (millennial)
1980-94
• Globalization
• Economic stability
• Emergence of
internet
• Globalist
• Questioning
• Oriented to self
Gen Z
1995-2010
• Mobility and
multiple realities
• Social networks
• Digital natives
• Undefined ID
• "Communaholic"
• "Dialoguer'
• Realistic
• Experience • Uniqueness
• Festivals and travel • Unlimited
• Flagships • Ethical
0 Live the Valley was live.
Published by Aaron Jarnagin [?] • 6d • 0
Join us for a half-hour this Friday (5/8) at 7:30 Pt•1 to enjoy conversation and
a concert from Maddie Poppe.
To learn more visit v,ww.livethevalley.com/virtual-concerts
Live the Valley and Cedar Valley Strong will be hosting a free live concert
from local star, Maddie Poppe this Friday, May 8, 2020, at 7:3D PM to help
support and benefit Cedar Valley Businesses.... See tdore
We are #CedarValleystrong!
.�n...:ecla••:clru,g.ccin :Ic nntc
10,089
People Reached
00 278
4,047
Engagements
Boost Post
474 Comments 55 Shares 5.5K Views
During COVID-19, we have seen a leveling
of the community playing field, a reset. This
county's workforce has been given an opportu-
nity to reevaluate their positions and upskill. So,
how will the next few years look? Let us look
at Generation Z as they will be filling into Grow
Cedar Valley's target market for talent attraction
initiatives (coupled with Gen Y). The digital -sav-
vy and younger working class had the easiest
transition to the new normal, and as time moves
on, this will continue to be reinstated.
► Rural Gentrification Contd.
Gen Z has a desire for a sense of place and a purpose of oneself. As time moves forward, the comfortability with
the idea of remote work will become more prevalent. According to Gallup, 63% of America's workers worked from
home in the last 7 days (5/13/2020). In the last council report, Grow Cedar Valley outlined a survey from PDI. "A
research study conducted by PDI this year found that Job Opportunities are the main factor for relocation 85% of
the time."
With the gradual move to remote work, this percentage will start to decrease. It will become more about what cit-
ies and towns can offer residents in terms of recreation and community, and the brand or public perception of that
community. The Cedar Valley is positioned well.
Rural Gentrification is a new term that Grow Cedar Valley discovered as the mass media blitz began surrounding
COVID-19. Gentrification suggests an increase in status or perception of a specific region, district, or community.
With the consistent messaging about staying away from others, avoiding crowds and population centers, Grow
Cedar Valley is positioning to be ready with messaging to support the Cedar Valley with context to this idea. The
Cedar Valley boasts hundreds of miles of trails and, more specifically, Waterloo shares the same footprint as San
Francisco, with only about 8% of the population! Now, that is not a tagline or even something to promote, but it is
a subtle theme that will be woven into the messaging.
Additionally, the amenities such as the local restaurants in the downtown to Lost Island water park and the theme
park will increasingly bring attention to the region.
Partnerships & The Iowan Project
Messaging that is sensitive and timely is the name of the game. Live the Valley has partnered with the Iowa Eco-
nomic Development Authority in a Co -Op marketing program to promote the Cedar Valley through the statewide
marketing initiative, This Is Iowa. Additionally, Live the Valley continues to partner with the Technology Association
of Iowa and the Iowan Project.
In October, Will Frost, director of talent, and Aaron Jarnagin, digital marketing specialist, joined the Iowan Project
in Denver, CO with the help of Pixel Labs, a local marketing agency. Will and Aaron wanted the Cedar Valley to
stand out at the lowan's project event, typically a networking event. The team put together virtual reality experi-
ences that allowed the technology ex -pats to "step into" the Cedar Valley, even though we were hundreds of miles
away.
The response was incredible, with many ex -pats being from
the area, remembering the old, and marveling at the new.
The team covered Lost Island waterpark, the downtowns,
and bike trails! There are plans in place to expand this
project into its own Cedar Valley virtual tour.
Watch the recap video at https://www.youtube.com/
watch?v=yU MtM m37a98.
Your continued support makes these projects possible and
Grow Cedar Valley is honored to represent the Cedar Valley
in unique and creative ways. We look forward to the city of
Waterloo's continued partnership and are excited for the
opportunities to come.
*The Iowan Project is an initiative of Technology Association of Iowa
(TAI), Iowa Economic Development Authority and other economic
development organization in Iowa.
Keeping Up With COVID-19
For Grow Cedar Valley and many other organiza-
tions, a huge barrier to resources and assistance
was sifting through information and knowing where
to go for assistance. When Grow Cedar Valley
launched www.growcedarvalley.com/covid-19, it was
a start, but it was not enough.
Grow Cedar Valley increased their digital touchpoints
with businesses, including a twice a week webcast
series developed to share information from the main
and direct sources in the Cedar Valley. The series
has featured the Mayors, superintendents, health
care officials and many others to share resources
and best practices.
Community
Main Street
Webrnar
THURSDAY, MAY 21
10:30 AM
GUEST SPEAKERS
Kim Hear (Cedar Falls)
Jessica Rucker (Waterloo)
Trawls Toliver (Waverly)
JOIN US ON FACEBOOK OR YOUTUBE!
View additional resources at GrowCedarValley.com/covid-19
The webcasts have been viewed thousands of times across Grow Cedar Valley's social media platforms, and we will
continue the webcasts as updates and new information continues to be released.
WORRFORCE GROWTH &
DEVELOPMENT
Workforce Development, COVID-19, & Beyond
Due to the economic effects of COVID-19 the workforce challenges facing the Cedar Valley has done a 180-degree
change. Because of this Grow Cedar Valley is developing a comprehensive plan for regional workforce
development during the COVID-19 crisis and afterwards. This process involves using best practices from around
the globe to draft a plan that will leverage our resources and mission to positively affect and uplift businesses in the
Waterloo area, help displaced employees upskill and reenter the economy and, assist our regional partners in their
own planning efforts.
Economic Inclusion
The Economic Inclusion (El) Partnership's (committee of Grow Cedar Valley) focus is
to empower employers with best practices for inclusiveness to strengthen and diversify
the workforce. Economic Inclusion that celebrates diversity to shape an environment
that is open and accessible to anyone who wishes to participate in the local economy.
2020 Economic Inclusion Conference
Plans are underway for Grow Cedar Valley's 2020 Economic Inclusion Conference. Last
year over 200 Cedar Valley employers, educators, and community members attended
the annual Economic Inclusion joint conference between the University of Northern Iowa
and Grow Cedar Valley. This year we anticipate upward of 300+ attendees.
Economic
INCLUSION
Grow Cedar Valley
We Are Network!
Grow Cedar Valley's Economic Inclusion Working Team has become a Network. This network was created to ensure
inclusion accountability for area businesses and organizations, to develop Economic Inclusion employment strategies
and, feature work being done by other partners. This network is also a convening of organizations and community mem-
bers to serve as a catalyst, partner and, resource for inclusion in the workplace. The network has hosted over 5 partner
presentations and have engaged with dozens of different organizations.
WORKFORCE GROWTH & DEVELOPMENT
CONTD.
Women in Leadership
As a result of the success of the Cedar Valley's first Leadercast Women event in
October 2019, Grow Cedar Valley assembled a working task force to examine
existing resources for professional women in the Cedar Valley and identify any gap
areas. In late May 2020, the task force will be launching a much -needed compi-
lation of those existing resources on Grow Cedar Valley's website for anyone to
access. Future steps will be to identify and fill the gaps to promote professional
development opportunities for women in the Cedar Valley.
► Local Collaborations & Partnerships
Leadercast (women
TAKE COURAGE
Thursday, November 7, 2019
8:00 AM - 4:00 PM
Diamond Event Center, Cedar Falls
www.growcetlonealley.com/odeotlercostwomen
The Lost Island, Boys and Girls Club and Grow Cedar Valley
Grow Cedar Valley has been capitalizing on a unique opportunity to convene a partnership with a developing theme
park, existing waterpark and, the Boys and Girls Teen Center. This project will help growing businesses in Waterloo
reach their employment needs and develop and provide skills for aspiring youth. The project will be underway over next
2 years as the Theme Park is under construction.
EMBARC:
Grow Cedar Valley is partnering with EMBARC to provide training to newcomer communities regarding the skills need-
ed to be hired and succeed in their jobs, understand the work culture, expectations and prepare for job interviews. The
partnership will also provide education to businesses on how to tap into these newcomer communities when recruiting
new hires as well as cultural competency training. This project is set to commence 3rd quarter of 2020.
One Cedar Valley Getting to Work
In partnership with IowaWorks, the University of Northern Iowa, Child Care Resources, the cities of Waterloo and
Cedar Falls and many other organizations, Grow Cedar Valley has helped to create a multifaceted method to address
our workforce barriers. This project is a Future Ready Iowa talent development initiative. Grow Cedar Valley co -leads
the effort to convene community wide organizations and leaders to address workforce development for the most at -risk
UNI & Wartburg Career Fairs
Grow Cedar Valley attends these events to speak with dozens of students about employment opportunities in Waterloo
and the Cedar Valley post -graduation.
Equity Initiative
Grow Cedar Valley has partnered with the Black Hawk County Department of Public Health's Equity Initiative. This
community wide initiative looks at how systems of inequity affects the health and wellbeing of the community. Grow
Cedar Valley has helped with the creation of a provisional system map detailing the reinforced systems of equity and
inequity affecting the greater Waterloo area.
ADDED BENEFITS
► Events Attended by City Reps
Debi Durham — Cedar Valley Presentation
Good Morning Cedar Valley December 2019
Pre -Session Legislative Reception
Friday Forum January 2020
2020 Cedar Valley Legislative Reception
Iowa Business Council's 2020 Competitive Dashboard
Good Morning Cedar Valley March 2020
Friday Forum March 2020
► Other Services to the City
Ribbon Cuttings
for Waterloo
businesses
Times the City's directory
listing was accessed on
the Grow Cedar Valley
website (over the last 12
months)
GOVERNMENT AFFAIRS &
ADVOCACY
Grow Cedar Valley staff attends City of Waterloo Council Meetings on a
regular basis. When warranted, Grow Cedar Valley representatives have
spoken in support of various economic and community development
projects that are beneficial to the economic growth and the business
community in Waterloo.
TECHWORHS CAMPUS
LSBX
Transfer of the 3 floors to Lincoln Savings Bank oc-
curred this winter. LSB currently owns the top three
floors and has begun reconstruction including: HVAC,
plumbing, mechanical, electrical, window replacement
and tuckpointing of the brick exterior. Contractors will
be starting installing a new roof soon.
of the 473 jobs posted to the
Live the Valley Job Board
were from Waterloo
companies
GROW 4-
CedarValley
Government Affairs
LSB1:/
LSBX at Lincoln Savings Bank
► University of Northern Iowa
University of Northern Iowa's operations within the TechWorks re-
cently acquired two industrial size robot arms and is incorporating
additional new equipment in their TechWorks operation.
40 k■ University of
Northern lower
Cedar Valley COVID-19 Business Impact Assessment
April 20, 2020 through April 24, 2020
Intent: The goal is to quantify the impact of COVID-19 on existing businesses in Black Hawk, Butler,
Bremer, Buchanan, Chickasaw and Grundy Counties. This was done in collaboration across
organizations that included local and regional chamber, economic development, cities, and main streets
among other supporters. This information allows all organizations to respond to business needs
including building & sharing essential resources and advocating on behalf of existing businesses.
Number of Businesses Responding = 223
Key Facts
➢ Fewer than 105 employees were terminated from their job;
➢ 35 or 15.7% of companies have furloughed employees;
➢ Survey results indicated layoffs of 470 people with a majority coming from the Accommodation
and Food Services, Retail Trade, Manufacturing and Healthcare sectors;
➢ Most respondents have experienced some level of decrease revenue.
Other Services
13%
Accommodation and
Food Services
5%
Arts, Entertainment
and Recreation
4%
Healthcare and Social
Assistance
5%
Educational Services
1%
Administrative
Support and Waste
Management and
Remediation Services
0%
Respondents by Industry
Professional, Scientific
and Technical Services
9%
Agriculture, Forestry,
Fishing and Hunting
2%
Utilities
1%
Construction
8%
Manufacturing
19%
Wholesale Trade
1%
Retail Trade
13%
Transportation and
Warehousing
2%
Information
1%
Finance and Insurance
8%
Operations
Operating Status
At the time of the survey, 53 business closed, 170 remained open.
Current Operating Status
Open Closed
While 76% remained operational, some on -site operating levels varied.
On -Site Operating Levels
90%-100%
2.63%
8.55%
75%-89% 50%-74%
11%-49% 1%-10%
Operational Status by Industry Sector — Open
Number of Open Businesses by Industry Sectors
■ Accommodation and Food Services
■ Administrative Support and Waste
Management and Remediation Services
Agriculture, Forestry, Fishing and Hunting
Arts, Entertainment and Recreation
■ Construction
■ Educational Services
■ Finance and Insurance
■ Health Care and Social Assistance
■ Information
■ Manufacturing
■ Other Services
■ Professional, Scientific, and Technical
Services
■ Public Administration
Real Estate and Rental and Leasing
Retail Trade
Transportation and Warehousing
Utilities
Operational Status by Industry Sector — Closed
Number of Closed Businesses by Industry Sector
■ Accommodation and Food Services
■ Administrative Support and Waste
Management and Remediation Services
Agriculture, Forestry, Fishing and
Hunting
Arts, Entertainment and Recreation
■ Construction
■ Educational Services
■ Finance and Insurance
■ Health Care and Social Assistance
■ Information
■ Manufacturing
■ Other Services
■ Professional, Scientific, and Technical
Services
■ Public Administration
Real Estate and Rental and Leasing
Retail Trade
Transportation and Warehousing
Utilities
Business Survival by Week
At the end of April, businesses were asked what their survival be with their current and expected
revenue over the coming weeks. Only 16.41% indicated they could last in excess of 21 weeks if current
governmental restrictions remained in place/unchanged. Nearly 62% would survive under 10 weeks.
50+ WEEKS
31-49 WEEKS
21-30 WEEKS
11-20 WEEKS
6-10 WEEKS
5 WEEKS AND UNDER
Business Survival Rate
21.76%
i
28.24%
I
33.53%
0.00% 5.00% 10.00% 15.00% 20.00% 25.00% 30.00% 35.00% 40.00%
■ % of Business able to survive
Average # of
Weeks of Survival
17.5
Decrease in Weekly Revenue
91-100%
801-90%
71-80%
61-70%
51-60%
41-50%
31-40%
21-30%
10-20%
<10%
Number of Businesses reporting a decrease in
weekly revenue as a result of COVID-19
33.00
11.00
14.00
14.00
9.00
15.00
13.00
19.00
15.00
23.00
0.00
5.00
10.00
15.00
20.00 25.00
30.00 35.00
■ # of Businesses reporting a decrease in weekly revenue as a result of COVID-19
Supply Chain — Manufacturers
The chart below illustrates their capability to receive supplies during the pandemic from 43
manufacturers who responded to the survey.
Percentage of Supplies Able to Receive
6.98•2.33
75%-100% • 74%-50% 49% less
In addition to receiving supplies, businesses in the manufacturing sector reported on their ability to ship
and/or deliver products.
Percentage of Good Able to Ship
6.98%
4%6.98
83.72%
_ 75%-100% ■ 74%-50% 49% less
Workforce
Status
223 responding businesses reported a total number of employees at 12,388. Of that total employee
count, 10,221 (83%) were classified as full-time employees and 2,167 (17%) were employed on a part-
time basis.
Par#
Time
17Y
Employees
■ Full Time
Part Time
Workforce Status Change
In response to COVID-19, businesses had to adjust their workforce to adapt to the uncertainty affecting
the health and safety of their workforce as well as responding to the regulations by the State of Iowa.
The charts below illustrate the change in workforce experienced by these businesses.
Change in Employment due
to COVID-19
NEW HIRES
FURLOUGHED
LAID OFF
TERMINATED
0
700
200 400 600 800
■ # of Employees
Workforce Change by Number of Businesses
While 81 (35.9%) of the business reporting made changes to their workforce, 143 (64.1%) did not. Of the
80 business that made workforce changes. Some business took more than one action as a way to
manage their change in revenue during the pandemic.
_o
15
10
5
0
10
Hired Employees Furloughed Employees
8
Laid Off Terminated
# Number of Businesses
Workforce Change by Industry Sectors
The industry sectors hardest hit regarding a decrease in their workforce due to layoffs are:
Accommodation and Food Services, Retail Trade, Manufacturing and Healthcare.
Layoffs
■ Accomodation and Food Service
■ Administrative Support and Waste
Management and Remediation Services
■ Arts, Entertainment and Recreation
■ Construction
■ Health Care and Social Assistance
■ Manufacturing
■ Other Services
■ Professional, Scientific, and Technical
Services
■ Public Administration
■ Real Estate and Rental and Leasing
Workforce Change by Industry Sectors — continued
The industry sectors hardest hit regarding a decrease in their workforce due to furloughs are:
Manufacturing, Healthcare, Finance Retail Trade and Other Services.
Furloughs
■ Accomodation and Food Service
■ Arts, Entertainment and Recreation
■ Finance
Health Care and Social Assistance
■ Manufacturing
■ Other Services
■ Professional, Scientific, and Technical
Services
■ Public Administration
■ Retail Trade
The industry sectors hardest hit regarding a decrease in their workforce due to terminations are:
Professional, Scientific, and Technical Services, Retail Trade and Manufacturing.
Termination
■ Construction
■ Health Care and Social Assistance
■ Manufacturing
■ Professional, Scientific, and Technical
Services
■ Retail Trade
Workforce Change by Industry Sectors — continued
The industry sectors seeing an increase in their workforce due to new hires are: Manufacturing,
Healthcare and Other Services.
New Hires by Industry Sector
■ Administrative Support and Waste
Management and Remediation Services
■ Construction
Health Care and Social Assistance
Manufacturing
■ Other Services
Compiled and Prepared by Grow Cedar Valley
May 11, 2020