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Council Packet - 11/21/2022
COUNCIL WORK SESSION November 21, 2022 Time indicated below Harold E. Getty Council Chambers RULES FOR WORK SESSION PUBLIC COMMENT Iowa Code Chapter 21 gives the public the right to attend council meetings, but it does not require cities to allow public participation except during public hearings. The city council shall not receive any public comment during a work session. Roll Ca11 Agenda, as proposed or amended Approval of Minutes 3:40 p.m. Discussion of resettlement and other immigrant and refugee services with Lutheran Services in Iowa. Submitted By: Abraham Funchess, Human Rights Director Approx. Update from Grow Cedar Valley. 4:10 p.m. Submitted By: Noel Anderson, Community Planning and Development Director Approx. Discussion of Downtown Parking. 4:40 p.m. Submitted By: Noel Anderson, Community Planning and Development Director ADJOURNMENT Kelley Felchle City Clerk CITY OF WATERLOO Council Communication Discussion of resettlement and other immigrant and refugee services with Lutheran Services in Iowa. City Council Meeting: 11/21/2022 Prepared: 11/10/2022 REVIEWERS: Department Reviewer Action Clerk Office Felchle, Kelley Approved SUBJECT: Submitted by: Recommended Action: Summary Statement/ Background Information: Neighborhood Impact: Data: Community Engagement Methods: Analysis and Strategies: Implementation, Accountability, and Communication:: Expenditure Required/ Source of Funds: Alternative: Date 11/10/2022 - 12:22 PM Discussion of resettlement and other immigrant and refugee services with Lutheran Services in Iowa. Submitted By: Abraham Funchess, Human Rights Director CITY OF WATERLOO Council Communication Update from Grow Cedar Valley. City Council Meeting: 11/21/2022 Prepared: 11/10/2022 REVIEWERS: Department Reviewer Action Clerk Office Felchle, Kelley Approved ATTACHMENTS: Description Type ❑ Waterloo City Council Update - November 2022.pdf Backup Material SUBJECT: Submitted by: Recommended Action: Summary Statement/ Background Information: Neighborhood Impact: Data: Community Engagement Methods: Analysis and Strategies: Implementation, Accountability, and Communication:: Expenditure Required/ Source of Funds: Alternative: Update from Grow Cedar Valley. Date 11/10/2022 - 12:19 PM Submitted By: Noel Anderson, Community Planning and Development Director GROW CedarValley Business. Community. Waterloo City Council Work Session — November 21, 2022 Cary Darrah CEO Mike Mallaro Grow Cedar Valley Board Chair Stephanie Detweiler Workforce Solutions Coordinator Lisa Skubal Vice President, Economic Development Agenda 1. Opening Remarks 2. External Marketing & Business Growth 3. Talent Initiatives 4. TechWorks Campus 5. Closing Remarks C. Darrah L. Skubal S. Detweiler C. Darrah M. Mallaro 360 Westfield Ave, Suite 300, Waterloo, IA 50701 ♦ Ph: (319) 232-1156 ♦ Fax: (319) 233-4580 www.growcedarvalley.com Waterloo City Council Update MAY 1, 2022 THROUGH OCTOBER 31, 20 GROW CedarValley Business. Community./)arary� Grow Cedar Valley 360 Westfield Ave., Ste 300 Waterloo, IA 50701 319/232.1156 www.g rowceda rva I ley.com Cary Darrah, President & CEO cary©a growcedarvalley.com Waterloo Economic Development Results A fundamental part of economic development work is to attract new businesses and support existing businesses to diversify the economy and reduce the region's vulnerability. Grow Cedar Valley (GCV) works very closely with the City's economic development staff and many other public and private partners with these collaborative efforts. Marketing Lead Generation • Domestic Lead Generation. Goal is to identify 4 qualified leads for the Fall 2022 initiative. The figures on the right breaks down the data. GCV will be reviewing an additional list of companies for lead generation. The geographic area will be extended from the Midwest further out in the US. Historically, GCV finds more interest from companies east of the Cedar Valley. Targeted companies include durable and non -durable goods manufactures, logistics and distribution and chip manufacturers. The latter was included because of the recent federal priority to encourage more domestic manufacturing of computer chips. In the early 1990s, Waterloo was shortlisted for the Micron project due to the quality and availability of water. • Project Engage - From May -June 52 targeted companies were identified having viewed GCV's website. Follow up is being conducted to identify expansion plans. GCV also found the list included corporate offices of our existing businesses who have recently announced expansion over the last two years. • Site Selection Guild - GCV staff participated in a virtual table talk with seven site selection consultants pitching Waterloo and the Cedar Valley in August 2022. Discussion included sharing the current state of site selection and how consultants are managing workforce availability with their clients. GCV's application was approved to attend (invite only) Site Selection Guild's annual conference in March 2023. The Guild selects a certain number of economic developers to meet with the top 60 site selection consultants in the US for two days. • Chicago Site Selection Visits - Through Cedar Valley Regional Partnership, industrial parks were presented through 7 sit down meetings with consultants in September. GCV participates in CVRP initiatives. Domestic Lead Generation (November 1, 2022) Compiled Companies - 630 Goal - Identify 4 qualified leads # outreaches:1,902 Qualified Leads:1 Pending Rescheduled:1 Sample Responses from Outreach 6 or more attempts; no response -186 Bad Data - 55 Regional Business - 56 Branch/Subsidiary - 40 No expansion plans - 35 Acquired/Bankrupt - 26 Expansion Elsewhere -12 • Site Selection E-Newsletter - Approximately 195 site selectors received an email with updates on new development, available sites and changes in state tax structure. These e-newsletters are sent out annually. more infor ation and questions lisa®a growcedarvalley.com Waterloo Economic Development Results Cont. Opportunities/Projects New* Total Active Capital Job External Existing Investment Potential Projects Projects $2.6B 1,404 11 0 $3.07B 2,359 26 5 *Includes new projects occurring between the months of May 1, 2022 through October 31, 2022; some projects occurring during this timeline minus those that may have eliminated Waterloo during that same period. Note: Job Potential and Capital Investment won't correlate; some projects don't provide both or either figure. Information available depends on the project's stage; some projects are more advanced than others. 0 New Projects 0 Total Active Projects Prospect Proposals/ Info sent to leads (does not represent multiple communications) Existing Business Services to Waterloo Companies 11 Business Services 1 Information/services provided included discussion on expansion/retention and/or barriers such as workforce; including issues related to managing supply chain and businesses during COVID-19. External Prospect Engagement - Waterloo 3 External Prospect Visit 2 Virtual Site Tours 1 Virtual Prospect Introduction Waterloo Economic Development Results Cont. Manufacturing Initiatives Iowa Manufacturing 4.0 Supplier Connection Portal Grow Cedar Valley and Hawkeye Community College partnered with the Iowa Economic Development Authority's newly -launched Supplier Connection Portal. This statewide portal will help manufacturers connect with each other to become part of a greater supply chain. Webinar took place Tuesday, May 10th. Approximately 19 Cedar Valley manufacturers attended the virtual meeting with most signing up afterwards. The Cedar Valley Manufacturers Association Grow Cedar Valley began partnering with industry leaders in March '22 to relaunch the Cedar Valley Manufacturing Association. Priority Areas Identified by Manufacturers • Support the alignment of the IGNITE program between lower and higher education. • Provide educational support for upcoming workforce starting at grade school to ensure the demographics of the manufacturing workforce match the demography of the community. WEBINAR: IOWA MANUFACTURING SUPPLIER IOWA\ \9 CONNECTION PORTAL aalto EconanIc w ae,elopmert Authority Cornecdon Porbl with manufacturers across lra state. The km° supplier connection Portal helps lows manufacturers connect with exh other. gain more visldlity.Averslly Irortlalas M become part of a greater supply chain With no charge fa conponies to aeatea profile and pa,ddpate. the portal creates a support00* space fof amanufacturing opportunities a grow in the state. TUESDAY. MAY 10 111:30 AM - 12:15 PM Jan IE000 Inrawtbn Team for a weanar b wak through how to use the portal learn more about the supply chain baa9G2 and ask questions regaling Me Iowa manufacturing 6.0 InItloWe. to learn more and register For questions contact: info@iowamfg.com ®GRow CaderValley MAWKEYE CEDAR VALLEY manufacturers network Airport Advocacy GCV's advisory committee helps guide the Airport Director, Airport Board and the city on airport service, industry trends and introductions and conversations with other carriers. Committee support includes: • Provide feedback on the airport website and revisiting establishing a Loyalty Program. • Grow Cedar Valley continues to participate in the Airport Marketing Committee assisting in the design and placement of Billboards. • Representing the Air Service Working Group, David Deeds attended the Routes/Take-off ASD in Las Vegas in mid -October along with Will Berchelmann from Volaire Consulting held scheduled meetings with five airlines along with two informal discussions with additional airlines. Follow up currently being done and updates provided as warranted. Workforce Solutions Telling our Story NEW Livability Cedar Valley Magazine Grow Cedar Valley and Cedar Valley Regional Partnership have partnered with Livability Media to produce a new top -tier talent attraction magazine. 5,000 copies have been printed with planned distribution and marketing occurring in November/early December. This annual publication will be distributed across regional hotels/motels, welcome centers, at all of our upcoming newcomer events and community tours, and free to use by businesses and area organizations to attract talent to the region. A digital copy will be available soon at - livethevalley.com Fe LIVABILITY'°^- CedarV.t.11ey Amin If4 f1)51'111111 • I ui rx why in7 ginning prndvrr, urr rhrir hop hrrr Start Hare; ----10` HERE `Fa'�moudmis 400. Wry Welcoming Newcomers to the Cedar Valley GCV hosted a Cedar Valley Welcome Reception on Tuesday, May 24th. The event was free to all, this event is a chance to welcome newcomers to the Cedar Valley and connect them with everything our community has to offer. 35 people attended including those moving to the area for the first time and those who returned home after living somewhere else. Individuals representing the cities attended including Experience Waterloo and Cedar Falls Visitors & Tourism Bureau. GROW - ceae►va Welcome rothr Crda, Vnllry You're Invited[ We're delighted you've chosen to build your career, your future, and your like in the Cedar Valley. To celebrate your move here, we're hosting a party so you can meet other new residents and enjoy food, beverages, and door prizes. Plus, learn about community resources and familiarize yourself with all the region has to offer so you truly will begin to feel at home. Of sixteen Human Resource Professionals visited between September -October eight of them were Waterloo businesses. Purpose is to establish relationship and identify present needs to attract and retain workforce. This is part of a larger initiative of GCV to create a Human Resource Advisory Group to guide GCV on programming and initiatives to support Waterloo's existing businesses. Barriers to Employment The Cedar Valley's talent shortage and economic inclusion are tied together and require a mix of strategies aimed at individuals (employees) and employers. All of these efforts are intended to result in decreasing the unemployment rate and increasing the median income level. Current active projects include: • Transportation: Currently in discussions with INRCOG, MET Transit, and several other community funders/partners to review tactical opportunities to improve transportation access as a barrier to employment, including possible direct employment routes. • Immigration & Refugees: In September, Hawkeye Community College hosted a J1-Visa Informational Meeting in person and virtually. This meeting was based on the feedback from existing businesses who expressed interest in understanding the scope of the program and how it could benefit a company's ability to attract international workforce. For a link to the recording contact Stephanie Detweiler stephanie@growcedarvalley.com • The 2022 Diversity & Economic Inclusion Summit: The DEI Summit occurred on Friday, October 21st at the Hilton Garden Inn in Cedar Falls with 262 people attending. The annual event covers topics that provide employers with the tactical information and tools needed to hire and retain an increasingly diverse workforce. Look for more information on the 2023 Diversity & Inclusion Summit after the first of the year. Entrepreneurship CO.STARTERS This past spring, Grow Cedar Valley collaborated with Red Cedar to offer again CO.STARTERS, a 10-week business training program for new business startups. The program combines business training from experienced business mentors with a peer -to -peer cohort model. The Spring cohort concluded in June with 7 Cedar Valley -based business startups graduating. This is a joint effort with Red Cedar. Placemaking/Image One of the priority areas from GCV's strategic planning is enhancing the Image of the Cedar Valley, making it a place of choice for individuals/workforce and businesses. Grow Cedar Valley partnered with INRCOG and John Deere Waterloo operations to create a scope of work to address vision of enhancing the Cedar River - connecting downtown Cedar Falls and downtown Waterloo. Vandewalle & Associates was hired to assemble Phase One Scope of Work for this visioning effort. Phase Two will include a plan to implement a portion of the vision. Grow Cedar Valley's Board of Directors approved supporting Phase Two at their November 15, 2022 meeting. While going through the original visioning for Phase One, Governor Reynolds released a grant opportunity - Destination Iowa - for regional, transformational projects designed to help "move the needle" on Placemaking efforts. There was a core portion with shovel ready pieces from Phase One that qualify for the new State grant; $5.6 million was recently requested for funding by the City of Waterloo as the lead applicant and the City of Cedar Falls as the co -applicant. If awarded, this grant would jump start the bigger vision which will include enhancing the river to the north of Cedar Falls and south of Waterloo and the inclusion of additional communities along the Cedar River. Cedar Valley Leadership Institute The CVLI Class of 2022-2023 is made up of 44 emerging leaders who represent 33 businesses in the Cedar Valley. • Retrieving Freedom • Cedar Falls CAPS • Woodruff Construction • Veridian Credit Union • Trinity Industries • VGM Homelink • John Deere • Unity Point Health • InVision Architecture • Farmers State Bank • Cedar Falls Schools • The VGM Group • CUNA Mutual • First Interstate Bank • Northwestern Mutual • Peters Construction Added Benefits Other Services to the City of Waterloo Times the City's directory listing was viewed on the Grow Cedar Valley website (over the last 12 months) • Community Bank & Trust • Junior Achievement • Tri-County Head Start • Dupaco Credit Union • University of Northern • Leader Valley • City of Cedar Falls • RSM US LLP • Grundy National Bank • Western Home Communities • Waterloo Public Library • Community Foundation of Northeast Iowa • Amperage Marketing & Fundraising • Waterloo Convention Center • Vine Valley Real Estate • CBE Group • ACCEL Group Ribbon Cuttings for Waterloo Businesses Iowa Jobs posted by the City of Waterloo on the Grow Cedar Valley job board have been viewed 812 times in the past 12 months. Government Affairs & Advocacy Grow Cedar Valley staff attends Waterloo Council Meetings on a regular basis and, as needed, will speak on projects relevant to the growth and development of the City of Waterloo. GROW Irk CedarValley Government Affairs Current legislative priorities approved by GCV's Board of Directors on November 15, 2022 include Talent Attraction, Retention and Recruitment; Placemaking; and Economic Growth and is attached. The priorities will also be upload soon at: https://www.growcedarvalley.com/business/government-affairs/ The annual Pre Legislative Reception will be held on Tuesday, August 6th at the Isle Casino Hotel from 4:30 p.m. to 6:30 p.m. To register email Bette@growcedarvalley.com TechWorks Campus On July 1, 2022, TechWorks signed a lease with Hawkeye Community College to renovate and occupy the 2nd floor of the Tech I building for the future Regional Automation and Robotics Training Center. Construction began immediately to create the space as a training center for a future workforce that is needed throughout many industries especially manufacturing. To facilitate the project, Grow Cedar Valley moved their offices to the third floor and is co -located with three organizations. This move and collaboration resulted in the Tech I building being 90% leased with all but a couple of industrial labs. The TechWorks Campus donation from Deere in 2007 originally had 40 buildings and 43 acres of land. The intention from the beginning was to prepare the campus for development. In the Fall of 2022 the remaining out lots surrounding the north side of the campus were transferred to the City of Waterloo for future development in collaboration with Deere and the Environmental Protection Agency. The vision for the training center and the out lots, Lincoln Savings Bank Financial Technology division and the Marriott Hotel have contributed to the TechWorks Campus coming full circle on achieving the development goals for the region. INVISION Architecture Meet Grow Cedar Valley Staff Elevate the economic vitality of our businesses and communities Cary Darrah President & CEO PH 319/888-4903 Barb Leistad Office Manager PH 319/888-4901 Lisa Rivera Skubal, CEcD Vice President of Economic Development PH 3191888-4907 ext. 4907 Stephanie Detweiler Workforce Solutions Coordinator PH 319/888-4904 Nicole Sallis olrentcr of communications PH 319/888-4909 Sandi Sommerfelt Vice President of Operation PH 319/888-4911 +r Steve Firman Director of Government Affairs PH 319/239-6067 Jim Schaefer Director of Investor Relations PH 319/88B-4906 Bette Wubbena Events Director PH 319/888-4902 G ROW„ �n9 the CedarValley GROW CedarValley Business. Community. CEDAR VALLEY 2023 LEGISLATIVE POLICY AGENDA Economic Growth for the Cedar Valley and for Iowa is our priority Grow Cedar Valley advocates for smart pro -business policies on a continuous basis that support our priority of economic growth for the Cedar Valley and for Iowa. During the 2023 session of the Iowa Legislature, we believe the focus must be on talent attraction, recruitment and retention. The slow growth in Iowa's population has placed overwhelming pressure on our businesses as they struggle to find qualified candidates, with appropriate skills, who are ready to work. As we approach the 2023 session, Grow Cedar Valley encourages the Legislature to focus on attracting talent to ensure future economic growth. We would also call for attention to work in other areas, particularly economic development and infrastructure. Talent Grow Cedar Valley supports developing policy strategies to grow Iowa's population and workforce. • Continue to make Iowa a welcoming environment that is inclusive of a broad diversity of people • Ensure state workforce and economic development programs can address the most pressing employee needs like child-care, housing subsidies and tax credits, and student debt • Incentivize and develop opportunities for former and current Iowans to return and stay • Retain more Iowans from our community colleges, private colleges and universities, and the Regents institutions with potential tools to encourage graduates to become lifelong Iowans • Strongly support programs and training opportunities that offer direct access to skilled training for employers • Fund existing programs and consider ways to make new resources available that promote "placemaking," including quality of life projects and arts initiatives • Attract new Americans by pushing for a uniform immigration system across all states to vet international talent and policies that welcome those new Americans to Iowa. Complementary GCV priorities for 2023 Grow Cedar Valley will pursue several priorities during the 2023 Legislative Session that are complementary to the goal of seeing growth in the economy of our region and the state in an inclusive and beneficial way with specific support for the following: • Develop and support incentives with proven return in targeted industries • Maintain important economic development tools, such as the research activities credits, high quality jobs credits, workforce housing tax credits, and historic preservation credits, as well as brownfields/grayfields tax credits and other DNR programming and incentives that help redevelopment of infill sites • Ensure the sustainability of tax increment financing (TIF) and abatements for use by our local governments, that encourage expansion of existing businesses and recruitment of diverse new businesses • Support education at all levels from pre-school through post -high school options • Provide additional general fund appropriations for the University of Northern Iowa and increased economic development appropriations funding for UNI Business and Community Services • Increase funding and continued efforts to improve dedicated workforce training and work - based learning programs at Hawkeye Community College and in our K-12 schools to keep up with demand from businesses • Expand targeted investments and incentives for the Iowa manufacturing sector as outlined in the Iowa Manufacturing 4.0 Plan • Encourage long-term infrastructure planning and examination of innovative funding mechanisms and delivery methods, such as public -private partnerships and alternative project delivery methods, that protect taxpayers and make the necessary resources available for the significant capital investments required • Align local infrastructure needs with potential federal infrastructure initiatives so the Cedar Valley is optimally positioned to capitalize on any such opportunities • Support efforts to eliminate scam calls and messages and provide resources to check the legitimacy of a contact Approved by the GCV Government Affairs Committee and recommended to the GCV Board of Directors for approval and adoption November 11, 2022 CITY OF WATERLOO Council Communication Discussion of Downtown Parking. City Council Meeting: 11/21/2022 Prepared: 11/10/2022 REVIEWERS: Department Reviewer Action Clerk Office Felchle, Kelley Approved ATTACHMENTS: Description Type ❑ Parking Recommendations Presentation SUBJECT: Submitted by: Recommended Action: Summary Statement/ Background Information: Neighborhood Impact: Data: Community Engagement Methods: Analysis and Strategies: Implementation, Accountability, and Communication:: Expenditure Required/ Source of Funds: Alternative: Discussion of Downtown Parking. Date 11/10/2022 - 12:24 PM Submitted By: Noel Anderson, Community Planning and Development Director REPUBLIC PARKING PART OF REEF PARKING NETWORK P rkWaterloo System Improvement Recommendations November 2022 CrREPUBL/C / PARKING PART OF REEF PARKING NETWORK INTRODUCTIONS r-= Jessica Rucker, Executive Director, Main Street Waterloo Laura Lierz, CAPP, Vice President Municipal Services Jeri Griswold, Operations Manager REEF Confidential BEEF LANIER 'park PARKING -AnteriParl CITIZENS Jockey I<1 ARK ONE �REPUBLIC PARKING A GLOBAL NETWORK OF TRUSTED BRANDS In 2019, we acquired several regional and national parking industry leaders and formed REEF - North America's preeminent parking services provider. Today, REEF is shaping the future of the parking industry. We use our global resources to design solutions that meet your business goals and drive value. N ACCREDITED 0PARKING FA ORGANIZATION` WITH DISTINCTION REEF Confidential Mission & Core Values Serving our clients, their constituents, and visitors, through seamless, state-of-the-art, customer service focused, audit -driven public parking operations. Our mission is also to increase our clients' net operating income and to improve the quality of parking services and accommodations they offer the public, while ensuring compliance with applicable local government regulations and public safety standards. First and last impression is parking, it is not necessarily the destination. We want the destination to be the lasting impression, not parking. REEF Come ready every single day times, get up 8 r60 Be your authentic self Fall down 7 Dream big and go get it Have a learner's mindset REEF Confidential • Create turnover and improve parking availability for short term parking. • Eliminate cruising through properly priced parking which will lower congestion, traffic and emissions. • Generate revenue stream to be put back into downtown through community improvements or other city services. TYPICAL GOALS OF PAID PARKING FREE CONVENIENT FREE + CONVENIENT $ AVAILABLE e FREE + AVAILABLE $ CONVENIENT O AVAILABLE + CONVENIENT $ FREE REEF Confidential DOWNTOWN WATERLOO PARK TASK FORCE PROPOSAL 1. Remove All Single Space Parking Meters Replace with Kiosks 2. Move To License Plate Reader/Recognition Enforcement System 3. Time Limited Free Parking 4. Increased On -Street Parking Rates 5. Increase Ticket Citation Rates 6. Improve Space Markings 7. Improved Mobile Payment Application REEF Confidential PROPOSED NEW PARKING POLICY 1. Allow 2 Hours Free Parking 4th St Corridor • Currently $0.50/hour • Proposed $4 on the third hour and each hour beyond 2. Parkers Register Plates at Kiosks or ParkWaterloo App 3. Anti -Shuffling Ordinance REEF Confidential INCREASED PARKING CITATION FEES 1. Escalating Fees a. 1st ticket after 2 hours = $20 b. 2nd ticket = $40 c. 3rd ticket = $60 REEF Confidential r PROJECTED ANNUAL REVENUE IF 2 HOUR FREE PARKING PROPOSAL IS IMPLEMENTED Projected Annual Revenue if 2 Hour Free Parking Proposal is Implemented Meter Revenues Citations Revenues Total 2 Hours Free Parking $ 188,996.12 $ 73,305.52 $ 262,301.64 Assumptions Average duration parking session estimated at 2 hours Approximately 20% stay over 2 hrs After 2 hours, hourly rate is $4/hour Annual number of parking citations should decrease Increase parking citation fine to $20.00 Current Parking Program $ 120,533.37 $ 51,551.00 $ 172,084.37 Increase $ 68,462.75 $ 21,754.52 $ 90,217.27 FECTED ANNUAL REVENUE IF 1 HOUR FREE PARKING PROPOSAL IS IMPLEMENTED REEF Confidential REEF Confidential Projected Annual Revenue if 1 Hour Free Parking Proposal is Implemented Meter Revenues Citations Revenues Total 1 Hour Free Parking $ 289,280.09 $ 73,305.52 $ 362,585.61 Assumptions Average duration parking session 1 hour Approximately 30% stay over 1 hour After 1 hour, hourly rate is $4/hour Annual number of parking citations should decrease Increase parking citation fine to $20.00 Current Parking Program $ 120,533.37 $ 51,551.00 $ 172,084.37 Increase $ 168,746.72 $ 21,754.52 $ 190,501.24 REEF Confidential CAPITAL EXPENSES / ANNUAL PARKING TECHNOLOGY EXPENSES Capital Expenses 35 Kiosks at $8,000 Per Unit LPR Upgrade (Transition to PBP Enforcement) Signage / Markings Total $ 280,000.00 $ 5,000.00 $ 10,000.00 $ 295,000.00 Annual Parking Technology Expenses Annual EMS ($65 per month per kiosk) Signage/Marking Maintenance Total $ 27,300.00 $ 2,000.00 $ 29,300.00 REEF Confidential I 1 um.Pia FROM YOUR PHONE oiL 0 Mei Miff r• a a•. 4i # ti d aw4 ON -STREET OVERVIEW 800 paid on -street spaces - Accept coin and mobile payments. Meters are ADA accessible. Metered spaces allow 2-hour, 4- hour and 10-hour limit Some meters repurposed for "Grab&Go" delivery pickup On -street parking (meters) and off- street parking (garages & lots) work together and compliment each other as one unified system. • REEF Confidential OFF-STREET OVERVIEW 1495 Off -Street Spaces: 3 Garages and 5 Surface Lots Commercial Ramp: Used by Convention Center, Best Western Hotel, Title Services East Park Ramp: Used by Blacks Building, Aecom, Invision Courier Ramp: Used by MercyOne, Black Hawk County Abstract, HQAA 6t"/Sycamore Lot: Used by Dept of Corrections, Iowa Legal Aid New Parking & Revenue Control Equipment (TIBA) Implemented Assistance Program Perform Annual Powerwashing and Sweeping Handle Event Parking and other Long - Term Parking Needs REEF Confidential 41 1•k Lr REEF IMPROVEMENTS 1. Implemented Mobile Payments through Passport 2. Implemented License Plate Recognition (LPR) 3. Implemented Customer Assistance Program 4. Collaborated with Main Street on Grab-N-Go spaces 5. Implemented Meter Hooding 6. Expanded Event Parking 7. Implemented New Pares Equipment 8. Installed Remote Monitoring for 24/7 Assistance ■ w REEF Confidential REMOVE ALL SINGLE SPACE PARKING METERS Legacy Meters 1. Parking Meters Past End of Life - Lack of Manufacturer Support 2. Repairs & Maintenance for Legacy Meters 3. Customer Service Impacts 4. Lack Automated Revenue Controls 5. Legacy Meters Lack Credit Card for Payment Options REEF Confidential REPLACE SINGLE SPACE METERS WITH PARKING KIOSKS New Kiosks 1. Improved Technology - Know When Time Expire; - User Interface - Session Accuracy - Accountability 1. Payment Options - Credit Card - Coin - Promotion Codes - Text to Pay 2. Multiple Languages LUKE II Version 6.4.Z Installation Guide 14.290 i353mm 13.5On [WWI 20s« {513mro ] III 479mm Dimensions with solar panel attached OPEN DOOR CLEARANCE REEF Confidential MOVE TO LICENSE PLATE READER/RECOGNITION ENFORCEMENT SYSTEM 1. Efficient Enforcement 2. Eliminates "Piggybacking" 3. Enforcement System Infrastructure - Spaces to Zones - Zones by Block -Face - Instructional Signage - License Plate Credential - Enforcement Routes / Frequency Example 1:- Somebody comes for lunch, parks for 2 hours and moves to the other side of the river. They would need to pay again. Example 2: I live downtown park in a zone for 2 hours, leave for 2 hours and return and park in the same zone. They would need to pay again. Fr REEF Confidential REEF Confidential ! 1AF rjj i ill a 6ROWM1E DERBY BROW w I••E:,i;ll"•,-i��j���!,'' p dill ERBY 11rrsr;a ii + I REEF Confidential IMPROVE SPACE MARKINGS 1. Clear indicators for Time Limits, Fees and Zone Numbers 2. Better Defined Lines for Spaces and No -Parking REEF Confidential IMPROVED MOBILE PAYMENT APPLICATION 1. Increase Mobile App Utilization 2. Currently Approximately 20% Use App 3. Improved Customer Service Allowing For Payment Flexibility 4. Touchless 5. Reduce Hard Currency From System 6. Users Get Reminders Waterloo Gemme for the Arts Waterloo nvention Big. Head REEF Confidential 4TH STREET CORRIDOR Newton's Paradise Lincoln Park Black Hawk Courity)Courthouse • s Er REPUBLIC / PARKING PART OF REEF PARK I NG NETWQRK , 'lidgi‘X 4 441w. IV V "Thank you! 111 F .7 III f r 11614. i